Social Media on a Shoestring: Lessons from the Library

How can the social media marketing strategies used by MTU Library help aspiring student entrepreneurs build their own successful businesses?
In this talk, students can learn how to build a genuine connection with their audience without spending on ads, by leveraging free tools, and drawing on creative resources. The talk will look at the connection between business goals and content type, the challenges faced, and other lessons learned that students could apply to their ventures.
The event will also showcase the library’s digital marketing book stock that will help students on their entrepreneurial journey. Free food and beverages for attendees.
Staff are welcome to attend to this event.